Hello, I am Sveto Kraev

– Multidisciplinary designer who enjoys creating human-centric experiences built on design systems that help brands connect with their base. I like to experiment, learn and collaborate with talented people.
Currently I am based in Miami, FL 

Orangetheory

Orangetheory Fitness needed to update the visual language for their digital properties. The result was a dynamic and elegant experience explaining how their exercise system is different and letting the user book a free class

ABG Cruise Platform

Carnival Cruises Parent Brand needed a new digital platform where all sister companies could have an unique brand expression while using a single booking platform.

ABG Cruise Platform

Carnival Cruise Parent Brand needed to create a digital platform where all sister companies could have a unique expression of their brand while using a single booking platform.

VisitFlorida

Visitflorida is the state of Florida's official tourism marketing agency. Our team was tasked with rebranding and creating a visual design system for their site that was later used in multiple campaigns. 

Carnival Cruises
Booking Redesign

Carnival Cruises needed their cruise booking redefined – our team of strategy experts, UX, and UI designers and created a unique solution that made our client an industry-leading innovator.

Carnival Cruises
Booking Redesign

Carnival Cruises needed their cruise booking redefined – our team of strategy experts, UX, and UI designers and created a unique solution that made our client an industry-leading innovator.