Booking Redesign


The New Cruise Booking

Our team redesigned the cruise booking and created an innovative and elegant solution. We created a custom map, used big destination images, and made the cruise destinations the hero of the experience. User engagement and bookings increased and the project led to long term partnerships with Carnival and their other brands.

I worked with a UX designer and a design team to create an interactive prototype for the experience. Later on, I was part of the user testing and improvement that polished the process and made the experience smoother.


This sucessful project led to many future collaborations with Carnival Cruises and eventually to the most complex project I have every worked on – the platform for All brands Global (ABG).